From February 2-4, we were in Reno, Nevada for the Worldwide Distributors buying group show. This semi-annual, invitation-only event is a great opportunity to get in front of independent retailers. At this event, we represented Zeiss Optics, Badlands Packs, Windham Weaponry, AMS Products and Knight Rifles.

At the 2016 Worldwide Distributors show, TSM team member Jon Barry showcases the latest in sports optics from Zeiss.

In this industry we all know that January means it’s time for the annual SHOT show. Over the last few years, the show has been held in Las Vegas. From January 19-22, the whole TSM team was in Vegas representing our industry partners. We were also joined by actor and retired MMA fighter Randy Couture. Randy is a good friend and TSM pro-staffer, and we asked him to help us attract people to the Fiocchi booth. It worked, and we had a long line of people waiting to meet Randy and get a picture.